Local SEO agency

A local SEO agency that only does local

Maps SEO is a UK agency built around one thing: getting businesses to the top of Google's local results and keeping them there. No web design upsell, no generic content packages — just the work that moves the local pack.

The problem

46% of Google searches have local intent. Three businesses get the pack.

When someone searches "emergency plumber", "accountant near me" or "dentist Manchester", Google shows a map with three businesses before any website. Those three take the majority of calls. Everyone else is competing for scraps below the fold.

Getting into that pack is not luck and it is not about having the best website. It is a specific set of signals — profile relevance, proximity, reviews, citations, links and behaviour — that Google weighs for every search. We know those signals because we have spent more than a decade watching them move.

Google local pack on mobile showing three cafes ranked for a local search in London
What you get

What working with us looks like

A real audit, not a PDF from a tool

We compare your profile, site, citations and reviews against the businesses actually ranking above you and tell you which gaps matter, in priority order.

Profile management done properly

Primary and secondary categories, service lists, attributes, products, photos, posts and Q&A — maintained every month, not set once and forgotten.

Reviews that survive scrutiny

A review request system your staff will actually use, response templates, and reporting of fake or policy-breaking reviews. Nothing that puts your profile or your business at legal risk.

UK citations and NAP clean-up

We fix the wrong phone numbers and old addresses on Yell, Thomson Local, Scoot, Bing, Apple and the industry directories Google trusts, then build the ones you are missing.

Grid rank tracking

Rankings measured across a grid of points over your service area, so you see the map you actually rank on rather than one flattering postcode.

A human on WhatsApp

You message the person doing the work. Questions answered the same day, reports explained in plain English.

Who we work with

Businesses that live or die by "near me"

Trades & home services

Plumbers, electricians, roofers, locksmiths, cleaners. Service-area businesses where proximity and reviews decide everything.

Health & clinics

Dentists, physios, aesthetics, opticians, private GPs. High-value patients, strict Google category rules.

Hospitality & retail

Restaurants, cafés, salons, gyms, shops. Photo-led profiles where the pack drives footfall directly.

Professional services

Solicitors, accountants, estate agents, financial advisers. Competitive city-centre packs where citations and links matter most.

How we're different

What we will not do

  • Buy, write or incentivise reviews. It breaks Google policy and the UK DMCC Act, and profiles get removed for it.
  • Stuff keywords into your business name. It works for a month and then the profile is suspended.
  • Build fake "virtual office" locations. Google removes them and penalises the real one.
  • Publish doorway pages for every town in the county. Google's spam policies name this explicitly.
  • Report vanity metrics. If a number does not relate to calls, visits or revenue we do not headline it.

What we do instead

  1. Audit and baseline

    Where you rank now across your area and exactly why competitors are above you.

  2. Fix and optimise

    Profile, site, citations and suspension risks fixed in the first 30 days.

  3. Build prominence

    Genuine reviews, local links and content that keep you moving after the quick wins.

  4. Report and expand

    Monthly grid reports and a plan for the next radius, category or location.

Local SEO agency FAQs

What does a local SEO agency actually do?

A local SEO agency improves how a business appears when people nearby search for what it sells. In practice that means optimising the Google Business Profile, fixing business data across directories, earning reviews, building local links, creating location and service pages and tracking rankings across the service area.

How much does local SEO cost in the UK?

UK agencies typically charge £250–£1,500 per month per location depending on competition and scope. Our plans run from £299 to £499 per month for a single location, with multi-location pricing on request. Anything under £200 a month is usually a directory-submission package, not SEO.

Can you guarantee a number-one ranking?

No honest agency can, because Google rankings vary by the searcher's location and Google does not sell organic positions. What we do guarantee is transparent grid tracking so you can see exactly where you rank across your area every month.

Do I need a website for local SEO?

You can rank in the local pack with a profile alone in low-competition areas, but a website with a proper location page is one of the strongest prominence signals and is where the customer lands after the profile. We work with whatever you have and tell you honestly if it needs changing.

What is the minimum contract?

Rolling monthly with 30 days' notice. Local SEO compounds, so we ask for a realistic three to six months to judge it, but we do not lock you in.

Related services

Local SEO Audit

A 40-point audit of your profile, website, citations and reviews with a prioritised action plan.

Review Management

Compliant systems to earn more genuine reviews, respond well and deal with fake or unfair ones.

WhatsApp

Want to know why you're not in the local pack?

Send us your business name and postcode on WhatsApp. We'll reply with the three things holding your Google Maps ranking back — no forms, no sales call.

Message us on WhatsApp