Google Business Profile Optimisation
Categories, services, photos, posts, Q&A and attributes tuned to what your customers actually search.
Local SEO agency · United Kingdom
Get your business into the Google local pack and keep it there
We are a UK local SEO agency that lives inside Google Maps and Google Business Profile. Ten-plus years of ranking local businesses, distilled into a plan you can see working in your own Google account.
10+ yrsin Google Maps SEO
500+UK profiles optimised
2–4 wksto first ranking movement
0fake reviews. Ever.
What we do
Everything that decides whether Google shows your business first
Local rankings are set by relevance, distance and prominence. We work on all three, in the order that moves your numbers fastest.
Local SEO Audit
A 40-point audit of your profile, website, citations and reviews with a prioritised action plan.
Local Citations & NAP Consistency
UK directory clean-up and building so every mention of your business agrees with Google.
Review Management
Compliant systems to earn more genuine reviews, respond well and deal with fake or unfair ones.
Multi-Location SEO
Scalable profile, page and reporting structure for chains, franchises and service-area businesses.
GBP Suspension Recovery
Evidence-led reinstatement appeals when Google suspends or removes your Business Profile.
Why Maps SEO
A specialist, not a generalist agency with a "local" tab
Most agencies bolt local SEO onto a web-design or PPC offer. We started with Google Maps and never left. That means we know which category change moves a profile, which UK directories still count, why profiles get suspended in 2026 and how to get them back.
- Google Business Profile first. It is the single biggest ranking lever and most profiles are set up wrong.
- Grid rank tracking. You see your ranking across a map of your service area, not one lucky postcode.
- Policy-safe growth. No bought reviews, no keyword-stuffed business names, nothing that gets a profile removed.
- Plain reporting. Calls, direction requests, website clicks and rankings, monthly, in language your accountant would understand.
How it works
From audit to local pack in four steps
Audit and grid baseline
We audit your profile, website, citations and reviews against the competitors actually ranking, and record where you rank across your service area.
Fix the foundations
Categories, services, NAP consistency, suspension risks, landing page and schema. This alone usually produces the first movement within 2–4 weeks.
Build prominence
Genuine review velocity, UK citations, local links and photo and post cadence — the signals that separate position 1 from position 7.
Report, hold, expand
Monthly reporting on rankings and Business Profile actions. Once the pack is won we widen the radius, add categories or roll out to more locations.
Results
What clients see
Local restaurant group, London
Local search visibility tripled and footfall doubled across 15 London locations after category restructuring, a review programme and location page rebuild.
Professional services firm
Moved into the local pack for its most competitive service keywords, producing a 250% rise in qualified enquiries within six months.
Independent retailer
Store visits and online orders quadrupled after a full Maps SEO rebuild: profile, products, photos, citations and a local content plan.
Pricing
Monthly plans from £299, no long contracts
Three plans that cover a single location through to multi-site groups. Every plan includes Google Business Profile management, grid rank tracking and monthly reporting. Cancel with 30 days' notice.
Basic – £299/mo
One location, profile management, monthly reporting.
Standard – £399/mo
Adds citations, review system, local content and weekly reporting.
Premium – £499/mo
Multi-location, local link building, dedicated account manager.
Learn
The UK local SEO guide
Everything we know about ranking in Google's local results, written for business owners and in-house marketers. Free, no email required.
Local SEO Ranking Factors
The signals Google uses to rank the local pack and local organic results, weighted by what we see move rankings in UK markets.
Google Business Profile: The Complete Guide
Everything on your profile that affects ranking and conversion, from primary category to the photos customers actually look at.
Local Citations and NAP
How citations work in 2026, which UK sources matter, and how to audit and fix inconsistent business data.
Questions we get asked first
What is the difference between local SEO and Google Maps SEO?
Google Maps SEO is the part of local SEO that focuses on your Google Business Profile and the map-based local pack. Local SEO also covers your website, citations, reviews and local links. We do both, because the local pack is driven by all of them.
How long does local SEO take to work?
Profile fixes and category changes can move rankings within 2–4 weeks. Competitive city-centre categories typically take 3–6 months to reach and hold a local pack position.
Do you buy or write Google reviews?
No. Paid or fabricated reviews breach Google policy and, since April 2025, UK consumer law under the DMCC Act. We build systems that earn genuine reviews from real customers and help you respond to and report the ones that break the rules.
Do you work with businesses outside London?
Yes. We are based in South Kensington and work with businesses across the UK. Everything is delivered remotely with reporting you can check yourself in Google.